The Coca-Cola Company’s mission statement outlines the important and adaptable characteristics of general financial market for the establishment of corporate commitment values. The principles of the Coca-Cola Company are interwoven with portfolio expansion, partner network development, global citizenship duty, lean fast-moving organizations, and maximizing long-term shareholder return (Coca-cola.co). The Coca Cola Corporation’s mission statement guarantees the qualities of corporate ethical values that demonstrate the accomplishment of institutional goals, and the company has created a strategy for upholding consumer values in the modern period of the beverage market.