Two popular press books stand out for casting a critical eye on the practice of public relations: PR! A Social History of Spin (1996) and Toxic Sludge is Good for You! (1995). Popular press books, in contrast to more academically oriented books, are aimed at a wide, general audience. It is noteworthy that there is little agreement in them on what constitutes public relations. These popular press books reflect an attitude that seemed particularly prevalent in the 1990s, a time that corresponds to the growth of corporate power. An underlying theme in both books mentioned above is that large corporations are dangerous and that public relations is one of the tenta cles on this dangerous octopus.
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Popular Press Attacks on Public Relations
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